Creative Lead

We’re Ace & Tate – and yes, we make glasses. But more than that, we make working here worth your while.

We’re looking for a Creative Lead at our Amsterdam HQ, 32–40 hours.

In this role, you’ll lead the ideas behind our campaigns and shape how the brand shows up across channels. You’ll act as the narrative engine of the brand, shaping ideas from first spark through to final execution and ensuring every touchpoint, from billboard to 15-second TikTok, feels part of one cohesive story.

What our Creative Lead does

• Concept development, lead the creative ideation for our two major seasonal campaigns, various product drops and launches throughout the year, as well as Paid and Organic Social Content production, owning the development of ideas from first thought through to execution and full roll-out, ensuring they work across all channels
• Narrative ownership, develop culturally relevant campaign worlds, always making sure your big ideas are grounded in research, social trends and real consumer insights while balancing creativity with a clear strategic lens
• Social media guidance, oversee and manage creative output from the Social Media team, translating big ideas into platform-native content and acting as their weekly creative soundboard to help shape social strategy, creator and talent direction, and ongoing content production
• Brand alignment, ensure 360° brand and campaign consistency across digital (Ecom, CRM, social) and physical retail environments, connecting brand, marketing and retail into one cohesive experience, safeguarding the brand across both campaign moments and always-on communication
• Creative management, act as a mentor and manager for our Copywriter/Content Creator, helping refine the brand’s tone of voice and strengthen overall output through clear direction and feedback
• Cross-functional collaboration, work closely with the Art Director and stakeholders across brand, marketing and retail to ensure creative work supports business objectives and is delivered at a high creative standard
• Brand direction, contribute to shaping where the Ace & Tate brand is going next, helping define and evolve the narrative, tone of voice and creative direction in line with the brand’s ambition and business needs

You have

• Creative expertise, bring strong conceptual thinking with proven experience developing and shaping creative ideas and narratives, with a sharp eye for angles that keep the brand fresh, relevant and human
• Strategic mindset, balance brand building with performance and business needs, ensuring ideas are both creatively strong and commercially effective
• Relevant background, have 6+ years in concept development, creative strategy, or similar roles, with experience leading creative work
• Social-first understanding, show a strong grasp of social media, content, and creator ecosystems
• Executional clarity, translate ideas into clear, effective output across multiple channels
• Leadership skills, have experience managing or mentoring creatives and guiding creative output
• Cultural affinity, feel connected to fashion, lifestyle, or culture-driven brands
• Languages, are fluent in English, both spoken and written

What we offer

• Competitive salary, aligned with your experience and expertise
• Flexible hybrid work environment, balancing time at home and at our Amsterdam HQ
• Time off that counts, enjoy 25 holidays per year (full-time) plus tenure-based extra days (2 after 1 year, 3 after 2 years)
• Company pension plan, helping you plan for the future
• Travel support, receive reimbursement if living more than 10 km from HQ
• Wellbeing support, access ClassPass and unlimited mental health support via OpenUp
• Optical perks, benefit from continuous free updates of your eyewear collection plus great discounts
• Healthy lunches & snacks, enjoy daily nutritious lunch and healthy snacks
• A culture to love, take part in events planned by our CultureClub