Buy Glasses Online

If you’ve ever been hesitant about buying glasses online, worry no more. We’re about to show you how easy we’ve made it — just follow these steps.

First things first

If you know your prescription from back to front, or don’t need a prescription at all, you can skip straight down to section number 2 where you can explore our collection.  

But, if you wanna learn more about your eye’s sphere measurement and pupillary distance — and we recommend you do  — let us guide you through some fundamentals.

1. Eye care support

free eye test
Know your prescription

The numbers on your prescription are ingredients for the recipe that makes your glasses. We dive deep into it all here — give it a read to distinguish a sphere from a cylinder, or discover whether you’re long- or short-sighted. You might even find it interesting. Don’t have a prescription yet or have one that’s more than two years old? Visit one of our stores and get a free eye test.

Book an eye test

Measure your PD

We can’t tell you how many people forget to measure their pupillary distance (PD) when ordering glasses — we need it to make sure your lenses align properly with your eyes. After you've placed your online order, we'll send you an email with a link to our online tool — you'll be able measure the distance between your pupils in just a few seconds. 
Find out how here.

2. Explore our collection

gino find the one

Okay, we’ve got the hard bit out of the way, now it’s time to find the frame of your dreams.

Get virtual

Unsure of what glasses suit you? Try them all virtually — it is the 21st century, after all. 

Use your phone or computer camera and let our Virtual Try-On tool scan your face. It only takes a minute before you can try our whole collection and find the one (or two, or three). If you find some you like, why not add them to your Wishlist?

Try online

Get physical

By now, you’ve probably got a shortlist of styles, but if you’re still having trouble choosing, let us introduce you to Home Try-On (available in NL, DE, UK, BE, AT and ES). 

Pick four frames (opticals only), have them delivered to your doorstep and spend five days getting familiar with them. When you’ve chosen the winner, send them back to us and order your future frame on our website. 

Bonus? It’s completely free. We know, we’re so generous — just don’t forget to return them.

Try at home

Get some help

If — after all that — you still can’t decide, our online style advisors are here to help. Book a one-to-one here, pour your heart out and let them guide you in the right direction — their advice is strictly eyewear-related, though.

Hopefully we’ve given you enough tools to aid your search. Once you’ve picked the top dog, get your prescription and PD ready and let’s move on to the checkout.

order-glasses-packaging

3. Order, sit tight & wait for love at first sight

gino-high-five-hands

Once ordered and depending on your prescription, your (sun)glasses will be ready within 1-2 weeks. And we’ll keep in touch so you know exactly when to expect your delivery — saves you waiting at the doorstep.

Glasses can be a tricky thing, however, and we understand that things don’t always go right on the first try. That’s why we offer a 30 day return policy, just in case you’re not 100% happy — read all about it here. Pop into your local store, or get in touch with our customer experience team and we’ll do all we can to put a smile on your face.

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